Mbabule FM is a Community based Radio Station aiming at bringing about qualitative change in the way people think, leave and act. We address basic social concerns like Education, Religion, Poverty alleviation, Gender issues, family, health, Business & entrepreneurship, Culture, Current affairs, and Entertainment.
With our influence on our listenership, we provide the advertiser a solid ground for brand awareness, loyalty and marketing for all products and services available.
The Radio is managed by high profile and competent managers with wide experience in business Discipline and broadcasting, working with a blend of established talents.
Location & Coverage
Mbabule FM is the ONLY RADIO Station in Sembabule District. Operating on frequency 101.1 FM with a 3KW transmitter and reaching a 200km radius. The radio covers the districts of Sembabule, Gomba, Lwengo, Mawokota, Mubende, Mityana, Masindi, Hoima, Mpigi, Rakai, Lyantonde, Masaka, Nakasongola, Kiboga, Kalangala, Kyegegwa, Kiruhura among others. This area covers a diversified audience with a population of about 12 million people who consist of entrepreneurs of different businesses, agriculturalists, pastoralists, government entities and non government organizations.
We broadcast in numerous languages including Luganda, Runyakitara, Kinyarwanda and English. This gives us the ability to reach everybody in our area of coverage. With our cardinal role of informing and educating, our packages emphasize community empowerment, politics, health, inspiration, and culture presented through news, talk-shows, skits, program features, presenter breaks and promotions.
Our target audience is diversified with the bigger bracket of the population ranging from 15-45 years old. However, our programming dynamics generate a broad spill-over by both age and gender, ranging between young adults and across all economic classes.